
Block by Block: A Show on Web3 Growth Marketing
Each week, I sit down with the innovators and builders shaping the future of crypto and web3.
Growth isn’t a sprint; it’s a process—built gradually, step by step, block by block.
Let’s build something incredible, together. All onchain.
Episodes
30 episodes
Unlocking Real-World Assets with Kingsley Advani from Allo.xyz
SummaryIn this conversation, Kingsley Advani shares his journey in the crypto space, starting from his early coding experiences to becoming a successful entrepreneur. He discusses the founding of Allo, a platform designed to simp...
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46:42

Eric Vreeland--Expanding The Zero Knowledge Blockchain Use Case with Polyhedra
SummaryIn this conversation, Eric Vreeland, Chief Strategy Officer at Polyhedra, discusses his journey into the crypto space, the partnership between Polyhedra and Layer Zero, and the evolution of their ZK Bridge technology. He el...
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47:59

Alsie Liu--Dune Dashboards for Marketing: From Brand Awareness to Acquisition and Retention
SummaryIn this conversation, Alsie from Dune discusses the intersection of psychology and marketing within the crypto space, the evolution of Dune as a data platform for blockchain, and the diverse user base that utiliz...
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52:23

Seb, Sophon Founder--Sophon’s Vision: How Crypto Can Finally Go Mainstream Through Design, Data & UX
SummaryIn this conversation, Seb, co-founder of Sophon, discusses the innovative approach of Sophon in the crypto space, focusing on user experience, product design, and the importance of data. He emphasizes the need to at...
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49:54

Daniel Jacobs--Thrive Protocol and Fixing Crypto's Grant Problem
SummaryIn this conversation, Daniel Jacobs, co-founder and CEO of Thrive Protocol, discusses the importance of recognizing value creation in the crypto space. He reflects on a nostalgic experience that inspired the mission of Thrive Pro...
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42:52

Austin Federa--Increase Bandwidth, Reduce Latency: The DoubleZero Story
SummaryIn this conversation, Austin Federa shares his journey into the world of cryptocurrency, detailing his early experiences with Bitcoin and his eventual pivot to the blockchain space. He discusses his transition from working at the ...
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48:57

Clay Robbins--Colosseum Integrates Hackathons, Accelerators, Venture Funding in Solana Ecosystem
SummaryIn this conversation, Clay Robbins, co-founder of Colosseum, shares his journey through the crypto landscape, discussing his experiences at Square, 0x, and Slow Ventures. He emphasizes the importance of hackathons in foste...
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54:55

Henry De Valence--Penumbra Labs Private Trading in Any Crypto Asset
SummaryIn this conversation, Henry De Valence from Penumbra Labs discusses the innovative approach of Penumbra in creating a private decentralized exchange (DEX) that prioritizes user experience and privacy. He explains the challe...
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1:02:18

Paul Thomas--Somnia Blockchain Unlocking Gaming with 1 Million TPS
SummaryIn this conversation, Paul Thomas, co-founder of Somnia Blockchain, shares insights into the inception and development of Somnia, a high-performance layer one blockchain designed to support the metaverse and gaming indu...
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54:45

The Future of Rollups and Blockchain Infrastructure with Amrit Kumar of AltLayer
SummaryIn this conversation, Amrit Kumar from AltLayer discusses the company's role in providing blockchain infrastructure, particularly through rollups and RaaS (Rollup as a Service). He explains the evolution of these technolog...
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1:03:29

Will Gaines--Movement Labs and Community-first Marketing
SummaryIn this conversation, Will Gaines discusses his journey from community organizing in politics to his role in marketing for Movement Labs. He emphasizes the importance of grassroots mobilization, inclusivity in the crypto c...
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50:25

Dan Greer--Defi App and Growth Through User Experience Design and Simplicity
SummaryIn this conversation, Dan Greer, co-founder of DeFi App, discusses the rapid growth and success of the platform, which has achieved significant milestones in a short time. He shares his journey into the crypto space, emphas...
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59:49

Rob Viglione -- Proof Verification with zkVerify
SummaryIn this conversation, Rob Viglione, CEO of Horizen Labs, shares his journey into the world of cryptocurrency and the evolution of zero-knowledge (ZK) technology. He discusses the importance of privacy and scalability in the...
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48:16

Joanna Zeng: Unpacking Soo Network--Technology, Community, and Market Impact
In this conversation, Joanna Zeng, co-founder and CEO of Solana Optimistic Network, Soo Network, discusses her journey from traditional finance to the world of Web3 and cryptocurrency. She shares her philosophy of 'Do it scared,' emphasizing th...
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54:27

Uma Roy -- Making Zero-Knowledge Accessible to Everyone with Succinct
In this conversation, Uma Roy, co-founder and CEO of Succinct, discusses the innovative approach of making zero-knowledge (ZK) technology accessible and relatable to a broader audience. He shares his journey into the crypto space, the developme...
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33:16

Ram Kumar -- Openledger: Next-gen Blockchain Network for AI
SummaryIn this conversation, Ram, a core contributor at OpenLedger, shares his journey into the crypto space and the evolution of OpenLedger. He discusses the potential of specialized AI agents and the importance of data contribu...
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42:25

Krystyna Kozak - Mindshare and Web3 Analytics and Cookie3
In this episode, Krystyna shares her journey from fashion marketing to Web3, highlighting the parallels between luxury fashion and crypto marketing. She emphasizes the importance of community in Web3, discussing how to build authentic connectio...
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46:36

Kain Warwick--Infinex and Why Adoption Is the Best Antidote to Censorship
In this conversation, Kain Warwick, founder of Infinex, discusses his enduring commitment to the crypto space, the challenges of centralized exchanges, and the innovative approach of Infinex in addressing user experience and adoption. He emphas...
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54:54

Connect Anywhere Onchain with Jon Kol from Hyperlane
Show NotesToward the end of this episode, we had an audio hiccup, which deleted the last 30 seconds of the interview. We apologize for this inconvenience and appreciate Jon Kol for coming on the show.Summary
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1:02:31

Onlylarping - Karate Combat, the Karate Token, and Converting Casual Fight Fans to Super Fans
In this conversation, Peter Abilla interviews Onlylarping, the founder of Karate Combat, discussing the innovative strategies the league is employing to engage fans through the Karate Token and Up Only Gaming. They explore the challenges of con...
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37:37

Miguel De Vega - Nillion Blind Computing, AI, Crypto, and Privacy
SummaryIn this conversation, Miguel De Vega, co-founder of Nillion, shares his journey from academia to the Web3 space, detailing the unique infrastructure and privacy-enhancing technologies that Nillion offers. He discusses the importa...
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48:26

0xBreadguy - On Growing a Loyal MegaETH Community
In this conversation, Bread from the MegaETH team discusses the challenges and strategies of community management in the crypto space. He shares his journey into crypto, the unique positioning of MegaETH as a real-time blockchain, and the impor...
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1:00:56

Alan Orwick--Quai Network: Exploring the Future of Scalable Blockchain with Proof-of-Entropy-Minima
In this conversation, Alan Orwick, co-founder of Quai Network, shares his journey into the world of cryptocurrency, detailing his early interest in technology and the founding of the Texas blockchain organization. He discusses the unique proper...
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56:33

Jean Herelle - CrunchDAO, Alpha-generating Insights from Decentralized Machine Learning, AI, and Data Scientists
In this conversation, Jean Harrell from CrunchDAO shares his journey into the Web3 space, detailing his background in econometrics and computer science. He discusses the inception of CrunchDAO as a two-sided marketplace connecting data provider...
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1:07:47

Growing a 10 Million Gamer Community from Bottom-up with Gabby Dizon from Yield Guild
SummaryIn this conversation, Gabby from Yield Guild discusses the mission and evolution of the organization, emphasizing its role in the Web3 gaming community. The discussion covers the recent YGG Play Summit, the challenges of building...
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48:12
